In
this article, we’ll be reviewing the top 10 online payment systems for
accepting payments on the Web. While many of the companies on this list
have been available to online merchants for years, many are also now
getting into new areas of online payments such as social commerce and
in-store online card reader systems.
A Quick Primer on Online Payment Systems
Before getting started, here are just a few things to know about online payment systems.
- ACH payments are electronic credit and debit transfers, allowing customers to make payments from their bank accounts for utilities, mortgage loans, and other types of bills. ACH stands for Automated Clearing House and most payment processors offer ACH payment options to their customers, especially for monthly- and subscription-based transactions. Most payment solutions use ACH to send money (minus fees) to their customers.
- A merchant account is a bank account that allows a customer to receive payments through credit or debit cards. Merchant providers are required to obey regulations established by card associations. Many processors (such as the ones listed below) act as both the merchant account as well as the payment gateway.
- A payment gateway allows merchants to securely pass credit card information between the customer and the merchant and also between merchant and the payment processor. The payment gateway is the middleman between the merchant and their sponsoring bank.
- A payment processor is the company that a merchant uses to handle credit card transactions. Payment processors implement anti-fraud measures to ensure that both the front-facing customer and the merchant are protected.
- PCI compliance is when a merchant or payment gateway sets their payment environment up in a way that meets the Payment Card Industry Data Security Standard (PCI DSS). The PCI DSS standard was created by the Payment Card Industry Security Standards Council to increase security of cardholder data and to reduce fraud.
What follows are 10 excellent online payment systems.
1. Authorize.Net
Authorize.Net
is the Internet’s most widely used payment gateway. With a user base of
over 300,000 merchants, Authorize.Net has been the go-to method for e-commerce sites that
need a gateway to accepting payments. Widely used e-commerce platforms
such as Magento, Volusion and X-Cart are designed to accept payments
using Authorize.Net easier.
Pricing: Authorize.Net has a $99 setup fee, costs $20 per month and takes a $0.10 per-transaction fee. Source: Authorize.Net pricing
2. PayPal
PayPal
is the world’s most widely used payment acquirer, processing over $4
billion in payments in 2011. PayPal payments are made using a user’s
existing account or with a credit card. Money can be sent directly to an
email address, thus prompting the users to sign up for a new PayPal
account. In addition to taking payments, PayPal also allows its users to
send money through the service, which is a feature that only a few
payment solutions provide.
Pricing: PayPal takes 2.9% + $0.30 per transaction and has no setup or monthly fees. Source: PayPal merchant fees
3. Google Checkout
Google
Checkout is Google’s answer to PayPal. Google Checkout allows users to
pay for goods and services through an account connected to their Google
profile. The major benefit that Google Checkout has over the competition
is that millions of Internet users use Google for other services,
making a purchase through Checkout a simpler process.
Pricing: Google
Checkout fees start at 2.9% + $0.30 per transaction for sales less than
$3,000. The percentage they take goes down depending on monthly sales
volume. Source: Google Checkout fees
4. Amazon Payments
Amazon Payments allows its users to receive money using its API (and to send money out via ACH). Popular crowdfunding site Kickstarter uses Amazon Payments.
Pricing: Amazon
Payments fees start at 2.9% + $0.30 per transaction for payments over
$10 (the percentage they take is less for larger transactions). For
payments under $10, the fee is 5.0% + $0.05 per transaction. Source: Amazon Payments fees
5. Dwolla
Dwolla
is a direct competitor to PayPal. One of the newcomers in the
third-party payments space, the company is processing over $1 million
per day. Setting up Dwolla payments is similar to PayPal, although
Dwolla doesn’t have the same name recognition as their competition.
Pricing: There are no fees for transactions less than $10. For transactions over $10, Dwolla charges $0.25 per transaction. Source: Dwolla fees
6. Stripe
Stripe
provides an excellent payment solution for web developers who would
like to integrate a payment system into their projects using Stripe’s
robust API. By bypassing the traditional sign up process, Stripe acts as
a merchant account for its providers, handling all PCI compliance and
merchant approvals.
Pricing: Stripe charges 2.9% + $0.30 per transaction with no setup or monthly fees. Source: Stripe: pricing
7. Braintree
Braintree is an online payment gateway and merchant account solution known for working with popular tech startups such as Airbnb and LivingSocial.
Pricing: Braintree
has a $35 monthly fee (with a $75 monthly minimum). Transaction fees
start at 2.29% + $0.30 per transaction for qualified cards. Source: Pricing – Braintree
8. Samurai by FeeFighters
Samurai is a payment gateway and merchant account solution. The company’s main product, FeeFighters,
is a tool to help merchants compare rates for merchant accounts.
Samurai was developed as a direct competitor to Braintree and other
gateway/merchant solutions and offers customers a payment gateway or a
gateway/merchant account package.
Pricing: For
their gateway/merchant solution, Samurai takes 2.3% of all sales
volume, costs $25 per month and charges a $0.30 fee per transaction.
Source: Samurai by FeeFighters pricing
9. WePay
WePay
is a payment processor that allows Internet merchants to accept credit
cards and bank account payments online. WePay seems to be focused on the
individual user, and has recently added e-store pages to their service
to help their customers conveniently take in payments (e.g. event
tickets, products, donations and so forth) through their service.
Pricing: WePay
charges a 3.5% transaction fee (with a $0.50 minimum) for credit card
transactions and $0.50 for bank payments, with no setup or monthly
costs. Source:WePay fees
10. 2Checkout
2Checkout
is another payment processor that combines a merchant account and
payment gateway into one, allowing customers to receive credit card
payments as well as PayPal payments. The company offers international
payments, shopping cart stores as well as a recurring billing feature.
Pricing: 3.99% (if you apply by May 1, 2012), a $0.45 transaction fee and $10.99 monthly service fee. Pricing and fees – 2Checkout
Other Noteworthy Payment Systems
Here are other online payment systems I think you should also check out:
- Serve (by American Express)
- V.me (by Visa)
- clearXchange (by Bank of America, Chase and Wells Fargo)
What about Payments through Mobile Devices?
These
two payment services allow merchants to accept credit card payments
directly through their mobile devices, making it possible for devices
such as the iPhone, the iPad and Android smartphones to act as a mobile
point of sale (POS) checkout system.
Conclusion
There
are plenty of online payment systems out there that you can use to
conduct e-commerce activities. Choose one that’s in line with your
business objectives.
This isn’t an exhaustive list of online payment systems. If your favorite online payment system isn’t on the list, please share it with us in the comments and discuss why you choose it over other online payment systems.
Source: topcreditcardprocessors.com